Define: Doing Business As

A DBA name is a fictitious name that a business uses instead of its legal name. It allows businesses to operate under a different name without having to create a separate legal entity.

You may need to file a DBA if you want to operate your business under a name other than your legal name. It is often required to open a bank account, obtain business licenses, and enter into contracts.

The process for filing a DBA varies by jurisdiction, but generally, you need to submit a DBA application to the appropriate government agency, pay a filing fee, and publish a notice in a local newspaper. It is advisable to consult with an attorney or a business formation service to ensure compliance with local regulations.

No, a DBA is not the same as a trademark. A DBA only provides a business with a different name to operate under, while a trademark protects a business’s brand or logo from being used by others.

No, using a DBA does not shield you from legal liability. You are still personally responsible for any debts or legal obligations incurred by your business, regardless of the name you operate under.

Yes, sole proprietors often use DBAs to operate their businesses under a name other than their own. It allows them to create a distinct brand identity while still maintaining the simplicity of a sole proprietorship.

In most cases, multiple businesses cannot have the same DBA. DBAs are typically required to be unique within a specific jurisdiction to avoid confusion among consumers.

The duration of a DBA registration varies by jurisdiction. Some require annual renewals, while others may last for several years. It is important to check the specific requirements of your local government agency.

Yes, you can change your DBA name by filing an amendment with the appropriate government agency. This typically involves submitting a new DBA application and paying any required fees.

While it is not always necessary to hire an attorney to file a DBA, consulting with one can ensure that you comply with all legal requirements and avoid any potential issues. An attorney can also provide guidance on trademark searches and other related matters.